What is a Short Code?

A short code is a 4-6 digit phone number that businesses or organizations use to send and receive SMS messages. They are easier to remember than a regular phone number and are often used for marketing, customer engagement, voting, or subscriptions

1. Golden Short Code
   A Golden Short Code is a highly memorable, easy-to-dial number (like 20888 or 22444). These short codes are in high demand and are considered premium so they are more expensive to rent
2. Dedicated Short Code
   A Dedicated Short Code is exclusively assigned to one business or organization. This means no other business will share the number with you. Dedicated short codes offer complete customization and are used for businesses that need a unique number to build their brand or send specialized messages
3. Shared Short Code
   A Shared Short Code is used by multiple businesses or clients at the same time. it’s cheaper and quicker to set up than golden and dedicated shortcodes

What is USSD?

USSD (Unstructured Supplementary Service Data) is a communication protocol used by mobile devices to interact with service providers’ systems in real time. Unlike SMS, USSD doesn't require an internet connection and allows users to access various services by dialing short codes (like **#123#) on their mobile phones

1. Dedicated USSD
   
   • Allocated exclusively to one client
   • Offers full customization for businesses needing unique services
   • No other business shares the same USSD code
2. Shared USSD
   
   • More affordable option for businesses
   • Multiple clients share the same USSD code, making it cost-effective
   • Ideal for businesses looking for budget-friendly solutions